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    Microsoft wants to use Ethereum blockchain to fight piracy



     The major software developer’s new plan to combat piracy relies on the transparency of blockchain technology. 

    Windows operating system and Office productivity suite have always
    been top performers on any software piracy platforms. So, it’s no wonder
    that Microsoft, the developer of both products, works hard to establish
    anti-piracy measures. 

    In a new paper
    released by Microsoft’s research department, with the participation of
    researchers from Alibaba and Carnegie Mellon University, the
    Redmond-based software giant studied a blockchain-based incentive system
    to bolster anti-piracy campaigns.

    As the title of the research, Argus: A Fully Transparent Incentive System for Anti-Piracy Campaigns,
    suggests, Microsoft’s new system relies on the transparency aspect of
    blockchain technology. Built on the Ethereum blockchain, Argus aims to
    provide a trustless incentive mechanism while protecting data collected
    from the open anonymous population of piracy reporters.

    “We see
    this as a distributed system problem,” the paper stated, “In the
    implementation, we overcome a set of unavoidable obstacles to ensure
    security despite full transparency.”

    Argus enables backtracing of
    pirated content to the source with a corresponding watermark algorithm
    detailed in the paper. Also named “proof of leakage,” each report of
    leaked content involves an information-hiding procedure. This way, no
    one but the informer can report the same watermarked copy without
    actually owning it.

    The system also has incentive-reducing
    safeguards to prevent an informer from reporting the same leaked content
    over and over under different aliases. “With the security and
    practicality of Argus, we hope real-world antipiracy campaigns will be
    truly effective by shifting to a fully transparent incentive mechanism,”
    the report stated.

    Detailing the issue of Ethereum network fees,
    the paper explained that the team optimized several cryptographic
    operations “so that the cost for piracy reporting is reduced to an
    equivalent cost of sending about 14 ETH-transfer transactions to run on
    the public Ethereum network, which would otherwise correspond to
    thousands of transactions.”

    Related: Privacy-preserving computation on blockchains could prevent breaches

    Tech
    companies worldwide have become increasingly concerned with protecting
    intellectual property and fighting digital piracy. As Cointelegraph
    previously reported, Tech Mahindra, the IT subsidiary of Indian
    conglomerate Mahindra Group, recently launched a new blockchain-based
    digital contracts and rights platform on IBM’s Hyperledger Fabric protocol for the media and entertainment industry.

    source link : https://cointelegraph.com/news/microsoft-wants-to-use-ethereum-blockchain-to-fight-piracy

     


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    Item Reviewed: Microsoft wants to use Ethereum blockchain to fight piracy Rating: 5 Reviewed By: 66bitcoins
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